"MORE COWBELL" - Classic Texas Blend

"MORE COWBELL" - Classic Texas Blend"MORE COWBELL" is the purest expression of Texas BBQ traditiona simple, yet powerful blend of salt and black pepper that creates the perfect bark, texture, and flavor for brisket, ribs, steak, and more. This "Classic Texas Blend" keeps it clean and bold, letting fire, smoke, and meat do the rest of the work. Whether you're a BBQ pitmaster or a weekend griller, this time honored Texas staple is all you need to make the best barbecue of your life.

this blend brings the vibrant taste of Mexico to your kitchen

this blend delivers rich oak smoke layered with savory garlic

mouthwatering flavor to tacos

smoky aioli

wild-harvested bamboo leaf extract

Garlic Medley Sea Salt is a versatile blend of solar-evaporated sea salt

and savory depth — designed to hold up to high-heat cooking while adding unforgettable flavor

smoky mezcal

With its high heat output and long-lasting burn

or grilled pork

Red Alaea salt has played an important role in Hawaiian cuisine

"MORE COWBELL" is the purest expression of Texas BBQ tradition—a simple